T houghtfully
and creatively done marketing and sales collateral have a multiplier effect on the response generated. Therefore, we at Eggfirst endeavor to lend an intense visual impact to your collateral. Not to mention, the powerful content that we put together. This combination strengthens the correlation between your initiatives and the actual results you derive.
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| In short, we make your marketing and sales strategy come alive. |
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Out-of-the-shell creativity: Use of meaningful creativity (images, colors, content, designs). |
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Customization: Tailored to suit the size, requirements and objectives of your organization. |
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Sharp messaging: Helps you cut-through-the-clutter. |
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Quick turnaround: Ensures timely deliveries and especially comes to rescue in assignments, which need to be delivered ‘yesterday’. |
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| Corporate Identity and Marketing Collateral |
| We get under the hood of your brand and start with the appropriate messaging (positioning, strategy, content). On the basis of this, we create sharply defined Marketing Collaterals such as brochures, websites, campaigns, etc. |
| What we do: |
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Corporate identity design (logo, business cards, letterheads, envelopes etc.) that exactly reflects your vision. |
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Brochures, Leaflets, Flyers, Point of Sale material. |
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Website design and development – creating well thought out websites. Incorporating a fine blend of innovative designs and traditionally successful layouts, we add immense value to your website. |
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Templates (presentations, emailers, word documents, desktop wallpapers etc.). |
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Features and benefits: |
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Appropriate messaging – gives you a better connect with your target audience. |
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Extremely creative – gives your company a unique personality. |
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No cookie-cutter approach – customized to meet your exact requirements. |
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Gets you the desired response – helping your brand elevate to the next level. |
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| Campaign conceptualization and design |
| We ideate, design and help you run specific campaigns. These campaign – internal or external – are tailored to meet your specific objectives. |
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External Advertising/ Marketing campaigns: Messaging/ theme, content, design along with in-depth study of market elements (market research and competition analysis). |
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Internal campaigns: Ideation, content and design. Helping you disseminate information, address organization-wide concerns, create awareness, etc. such as: |
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Customer sensitivity campaigns |
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Employee/ Customer feedback campaigns |
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Training/ Induction presentations |
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Corporate Social Responsibility programs |
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IT awareness initiatives |
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Voice of employee/ Employee motivation programs |
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| Graphic User Interface (GUI) design |
| GUI design is much more than just pleasant and colorful imagery. A serious, yet often overlooked element of GUI design is Application Information-flow Architecture (AIA). We delve deep into this domain, analyze the consumer and create the AIA accordingly. We often undertake GUI design as one element of Outsourced Product Development (OPD). The usual output elements in relation to GUI design of OPD projects are: |
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Application Information-flow Architecture (AIA). |
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Graphic design for the application: JPEGs/ HTML pages. |
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Content: Training manuals/ Flash, User manuals, Content messages (Version release, Scheduled down time emails, Error messages, Email invites, etc.) |
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Marketing collateral: Messaging, Branding, Brochures, Presentations, Whitepapers, Brochures, Website, Flash presentations, Emailers, etc. |
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