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With the latest Internet marketing techniques, we help you realize the power of the web. We have a single point agenda - make the Internet profitable for your business. Stated differently, we make the Internet generate profitable business for you.
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| Key Features & benefits: |
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Experience and expertise: Through years of experience, research and practical expertise, we formulate your search marketing strategy and approach. And execute it.
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Comprehensive management: Complete management of your website and blog, allowing you to focus on newer strategies and focus on value added activities.
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Instant site updation: Regular updation breathes life into your website. A 'live' website presents itself as a stronger marketing medium than the one that is stagnant/ idle.
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Online Statistics: Site statistics - collation, review and analysis - help get a firm understanding of your Internet presence. Competition mapping helps understand the relative standing and helps you formulate an informed strategy.
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| Website design and development |
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Creating well thought out websites. Incorporating a fine blend of innovative designs and traditionally successful layouts, we add immense value to your website.
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| Website updation |
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We professionally manage your website for regular updation. While there is a clearly perceived need to keep 'updating' your site, often it takes a back seat. Or it doesn't happen with the speed and frequency your desire. We make this happen for you. Effortlessly and speedily. You simply email the changes and it gets done almost instantly.
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Instant site updation: Updation of your website (links, news, images, content) conveys the dynamism of your organization. This helps creates a clear sense of 'responsiveness' and agility.
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Helps Search Engine Optimization: Regular updation of your website also assists better search engine optimization results.
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Intense Speed: Speedy and regular maintenance ensures that correct, updated and live information is being conveyed to your audience.
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| Blog design and management |
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We help you realize the power of a blog by designing and managing it in end-to-end.
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Platform for Interactivity: A well-managed blog creates a platform for dialogue. It fosters sharing of thoughts and ideas. Importantly, it acts as a channel to get feedback.
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Comprehensive Management: We manage the blog for you end-to-end - design, technology, updation and comprehensive management.
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| Website traffic generation |
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A strong business case for a strong online presence - especially traffic generation - is a given. Search engine marketing and search engine optimization being at the core of making the Internet work for you. Using an optimum blend of proven and innovative online marketing strategies and technologies, we maximize your online returns.
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External: For Sales, Proposals, Investors, Conferences, Exhibitions, others.
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Internal: For Trainings, Inductions, Inter and Intra - department Presentations.
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| Website analytics and Competition mapping |
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Our Website Analytics tool and Competition Mapping techniques shape your strategy for online presence.
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Website analytics: Our website analytics service provides you comprehensive information for your online presence:
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Site Usage (Visits, Page views, Bounce Rate, Average Time on Site, Percentage New Visits).
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Traffic Sources review.
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Map Overlay World.
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Content Overview Table.
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Goal Conversion Ratio.
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Visitors Overview (Visits, Absolute Unique Visitors, Page views, Average Page views, Time on Site, Bounce Rate, New Visits).
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Keywords (Search visits via keywords, Report on Keywords).
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Ad-word Campaign Report.
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Competition mapping: We provide comprehensive analysis of your Competitors’ online presence. This includes:
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Site traffic: Total Visitors.
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Keywords Position.
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Track competitor’s website for updates and changes.
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Track competitor keywords and give web analytics.
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Give keyword database based on competition study.
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Use competition data to keep our site updated and increase traffic.
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To identify ‘in-links’ for competition website/ the main traffic driving factor and counter that.
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| Graphic User Interface (GUI) design |
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GUI design is much more than just pleasant and colorful imagery. A serious, yet often overlooked element of GUI design is Application Information-flow Architecture (AIA). We delve deep into this domain, analyze the consumer and create the AIA accordingly. We often undertake GUI design as one element of Outsourced Product Development (OPD). The usual output elements in relation to GUI design of OPD projects are:
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Application Information-flow Architecture (AIA).
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Graphic design for the application: JPEGs/ HTML pages.
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Content: Training manuals/ Flash, User manuals, Content messages (Version release, Scheduled down time emails, Error messages, Email invites, etc.)
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Marketing collateral: Messaging, Branding, Brochures, Presentations, Whitepapers, Website, Flash presentations, Emailers, etc.
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