Westin Goregaon (Mumbai) transformed into a village for Eggfirst Chalo Rural India Conclave 2023 on January 11, 2023. The Conclave saw a spectacular turnout with more than 500 industry leaders in attendance, enjoying an insightful evening on the growth, possibilities, and opportunities in rural India.
Hosted by Eggfirst, an advertising and digital agency with a niche in rural advertising, the Conclave was headlined by two panel discussions – one on ‘The Changing Landscape of Rural India’ and the other on ‘Rural Markets, Consumers And Marketing To Rural India’. Leaders from companies like ITC, Bayer, Corteva, Omnivore, Fino Payments Bank, Jai Kisan, DeHaat, BigHaat, Absolute Foods, and Reshamandi enthralled the audience with their deep insights and experience of rural India. Amongst the panellists was Ex-Additional Chief Secretary of Agriculture, State of Maharashtra, Dr. Sudhir Goel, who was an encyclopaedia on India’s hinterlands in himself.
One of the highlights of the event was a presentation by Ravi Banka, the Conclave curator and Founder & MD of Eggfirst. The crowning glory of the Conclave was the ‘Passion Ki Panchayat’ with actor-composer-singer, Raghubir Yadav. His hilarious anecdotes from his village, drawn from his personal experiences, had the audience in splits.
The Conclave saw in attendance Delegates from cities like Hyderabad, Pune, Delhi, Bengaluru who came in specially for the event. The first event of its kind, Eggfirst Chalo Rural India Conclave 2023 has the industry buzzing in excitement about the vast possibilities in rural India.
Vice President - Marketing (India, Bangladesh, Srilanka)
Ex-Additional Chief Secretary of Agriculture, State of Maharashtra
Senior Vice-President Global Business Operations
Founder & CEO
Marcom Lead South Asia
Co-Founder and Director
Executive Vice President - Sales Operations and Development
Founder and MD
Founders - Indian Farmer