Rural Market!ng that’s insightful, reliable, and impactful.

With 47% of the economy being driven by agriculture and fast-changing dynamics of rural India, there is ample scope for brands to expand there. Brands can grow exponentially in the rural mind-space with the right strategy and communication. At Eggfirst, we’ve been successfully tapping into the rural population including farmers, for renowned agro and other brands. Our ability to understand rural consumers reflects in our creative solutions that are engaging and effective. No, don’t take our word for it, check it out yourself.

When it comes to rural marketing in the context of India, it is a sea of opportunities and challenges. The way forward is a well formed rural marketing strategy. Given India’s diverse landscape, it is important to understand the target market thoroughly and then formulate the marketing strategy of a brand in rural India to make the most out of rural advertising.

So, what makes our approach unique when it comes to Rural Marketing?

• • We know the ‘How tos’ of rural communications.
• • We ensure they are personalised to the specific target area and audience.
• • Our experience in rural has made us understand the sector better every day and be awarded for the same.
• • We have a dedicated team that analyses and strategizes your rural marketing campaign.