What's in it for you
Social Media Optimisation (SMO)
Social Media Marketing or Buzz Marketing allows your company to create conversations in a targeted market segment, facilitating greater brand awareness and thus adding measurable value to your brand. And the big bonus is that during a period of economic crisis, connected marketing is the most cost-effective method of marketing.
We thoroughly study your product or offering, and draw up a 'Buzz Marketing Strategy' based on market pulse, top influencers, top buzz centers and changing market sentiments vis-à-vis your brand.
Benefits of Social Media Marketing
Increased brand awareness
Generation of relevant traffic to the company website and blog
Cultivation of increasing and quality leads
Identification of prospective customers and market sentiment, which helps develop accurate marketing strategy
Building of vital customer relationship and trust
Higher back links
Achieving long term and sustained traffic
Eggfirst goes beyond just giving your brand any number of ‘Likes’ on Facebook. Once we have created a significant and relevant fan base for your brand, we develop social media strategies to engage your brand with its fans and audience in real-time, taking the whole social networking experience offline as well.
Facebook is an effective platform for:
Creating an active and engaging Group
Providing brand updates, offers and news
Tracking new followers and user activities
Monitoring user responses
Writing posts, comments and introducing polls, contests, quizzes etc.
Building digital assets and brand properties like various Apps and Videos etc.
Promptly responding to customer feedback, complaints and compliments
Leveraging social media analytics to drive business strategies and meet business objectives
Eggfirst taps into Twitter's interactive platform and immediate feedback mechanism to directly establish conversation with your audiences and thus get them to follow your brand or specific topics on Twitter. As your brand's active voice on Twitter, we engage in real time two-way dialogue with your followers, provide brand updates and news, acknowledge customer feedback, respond to customer complaints and questions, run contests and publish offers etc.
Twitter is an effective platform for:
Spreading the Brand News
Ongoing Market Research
Competitor insight and audience profile
Trend spotting and analysis
Interactive customer service platform
Eggfirst leverages LinkedIn as a selective, highly-targeted platform to connect your company with appropriate B2B clientele, and professional decision makers and businesses in India and abroad.
We innovate and create engaging Company Pages, Groups and specific Product Pages to generate interest in your company and its products, services and recruitment.
Eggfirst actively leads communication with your audience by setting up forums, industry discussions, and encourages users to post product recommendations and converse with your brand.